# Specks

> Specks (tryspecks.com) is an AI Brand Design Agent — an AI logo maker, brand kit generator and brand guidelines generator in one workspace. It takes a business from brand name to a consistent brand identity: logo, colors, typography, brand kit, brand guidelines and logo animations. Operated by CBMO AI Inc., Delaware, United States.

Specks works one action at a time: you describe what you want in everyday language, the AI agent performs the design action, and the Studio editor gives you manual control. You can start a new brand from a business name and industry, or upload an existing logo and build the rest of the identity around it.

## What you can make with Specks

- **Logo** — AI logo concepts, refinement and variations (AI logo maker / logo generator / logo creator).
- **Existing logo** — upload your current logo and extend it into a full identity.
- **Colors** — a brand color palette and color system.
- **Typography** — font pairing for headings and body text.
- **Brand Kit** — logo lockups, monochrome versions, favicon, social avatar and app icon.
- **Brand Guidelines** — a brand style guide with logo usage, color, typography and graphic rules (brand guidelines maker).
- **Motion** — logo animations and loaders.
- **Studio** — a manual canvas editor; manual edits do not use AI credits.
- **Exports** — PNG, JPG, SVG, PDF and MP4. Downloads and exports do not use AI credits.

## Who it is for

Founders, small businesses and designers who need a complete, consistent brand identity rather than a single logo file. No design experience is required.

## Pricing

- Free preview — start without a credit card.
- $99 one-time brand activation per brand — includes 1 brand, 1,000 AI credits, 5 GB storage, AI Brand Design Agent, logo creation and refinement, color and typography, Studio editor, Brand Kit, Brand Guidelines, logo animations and loaders, and unlimited downloads.
- $1.99/month Brand Maintenance from month 2 keeps the brand workspace, assets, history, configuration and remaining credits active.
- AI credits do not expire monthly; additional credits can be purchased when needed.
- No hidden design subscription and no forced monthly credits.

## How Specks differs from a basic AI logo generator

A logo generator produces a logo. Specks produces the logo plus the system around it — palette, typography, brand kit, guidelines and motion — so every asset stays consistent, and lets you keep refining with the agent or by hand.

## Key pages

- [Home](https://tryspecks.com/): product overview, how it works, pricing and FAQ
- [Pricing](https://tryspecks.com/pricing): what the $99 activation includes
- [Create your brand](https://tryspecks.com/login): sign in to start
- [Privacy Policy](https://tryspecks.com/privacy)
- [Terms of Use](https://tryspecks.com/terms)
- [Cookie Policy](https://tryspecks.com/cookies)

## Contact

- Email: hello@tryspecks.com
- LinkedIn: https://www.linkedin.com/company/tryspecks/
- Instagram: https://www.instagram.com/tryspecks/
- X: https://x.com/tryspecks